Deodorant 101 // What Your Deodorant Label Isn’t Telling You

How much do you really know about deodorant? Did you know that this little ol’ product that most of us use on a daily basis is often laden with chemicals? Shocking, right?! While we’re so conscious of what we’re putting in our bodies, it is time to step it up a notch and be accountable for what we’re putting ON our bodies.

It’s scary to think that something we mindlessly use everyday, sometimes multiple times a day can be so harmful. As horrible as this thought is, never fear…we have you covered with our Dedorant 101 breakdown. Basically, most traditional, popular brands of deodorant on the market are filled with toxic chemicals and synthetic fragrances. This poses the question, do we really need these toxic chemicals in order to keep us sweat and smell free? There’s often a stigma linked to the effectiveness of natural deodorants and so we’re here to give you the low down and connect you with a brand that has it right!


First of all, it’s important to remember that sweat is important….it’s a primary bodily function that has to happen and the reason behind it is that it is our bodies way of naturally detoxifying our system. Keeping in mind that most commercial deodorants literally block your body from sweating which is frightening enough (where are all of those toxins going?!), on top of that they release nasty chemicals directly into your blood stream because unlike eating something that gets broken down to a degree by your liver, when you put something toxic on your skin there is no metabolic process to break it down resulting in it being directly absorbed into our blood stream.


Let’s look at the harmful ingredients we should be avoiding and why:

ALUMINIUM – temporarily blocks sweat ducts to prevent odor, therefore keeping toxins in that your body is trying to naturally flush away. It is carcinogenic and has been linked to Alzheimer’s. Aluminium also interferes with estrogen, which is said can increase the risk of breast cancer.

PARABENS – synthetic preservative that is widely found in cosmetic products. Known to disrupt hormones.

PHTHALATES – used in cosmetics to help dissolve ingredients and allow them to be more malleable together. Linked to birth defects, cell mutation, disrupt hormone receptors.

SILICA – severe skin irritant.

TALC – often used in mainstream deodorant because it is resistant to moisture and quite absorbent. Some talc is known to contain asbestos fibres and because the quantity in cosmetic products is unregulated it is best to steer clear all together.

TRICLOSAN – an ‘antibacterial’ chemical to do just that, kill off bacteria. However, doing so in a toxic way and not something you want entering your blood stream.

PROPYLENE GLYCOL – used to soften cosmetic formulas, a known neurotoxin related to both kidney and liver damage with a detrimental effects to the central nervous system, heart, liver.

STEARETHS – included in products to weaken harsh chemicals and allow them to combine. FRAGRANCE – impossible to know what chemicals are found in fragrance. Irritating
TEA – adjusts the skins pH level. It’s already been banned in Europe as it is carcinogenic.


Now let’s talk about natural deodorants, their benefits, ingredients and things you should be looking for on the labels.

BAKING SODA – natural deodorizer.

ARROWROOT POWDER – helps to absorb moisture.

ORGANIC EXTRA VIRGIN COCONUT OIL – naturally antibacterial, kills bacteria, fungus and yeast. TALLOW – incredibly nourishing, vitamins A,D,K which are all incredibly imperative for skin health. Anti-inflammatory, natural antimicrobial properties.

ORGANIC BEES WAX – Natural protectant. It is very conditioning because it keeps natural moisture in. This also helps keep the deodorant together to be more of a conventional consistency

ORGANIC ESSENTIAL OILS – There are so many benefits to organic essential oils, the list is endless and dependent upon each individual one. Overall, they are great at neutralizing body door. Many are both anti-bacterial and antimicrobial which is why they are perfect for natural deodorants. e.g. Tea Tree oil not only smells fresh but has natural antimicrobial properties.

There is a little bit of a negative connotation around natural deodorants and people try it and quite often give up after a few days because it ‘doesn’t work’. However, the fact of the matter is you need to trial it for at least a couple of weeks. It may be that the first week(s) is an adjustment period and you find you’re not as ‘fresh’ as you normally would be and have to apply multiple times, or you notice a significant increase in your sweat output. However, give your body a chance to not only rid itself of the build up of toxins in your system, but also get used to the new deodorant. It will subside once your body adjusts accordingly, just be patient and give it time and you will never look back.

And we hear time and time again about trial and error of ‘natural’ toxic free deodorant brands that either don’t deliver what they are meant to, or sneakily include some toxic or ‘synthetic’ plant based ingredients. This is where PRIMALLY PURE comes in, their beautiful deodorant is completely 100% natural, absolutely non- toxic and a tried and tested formula that actually works! Plus, it comes in BPA Free tubes…what’s not to love!


First two images via
This blog post is sponsored by Primally Pure